• 'Based in Gibraltar to deliver excellence in service'
  • 'Total dedication to service and quality'
  • 'Taking services to new heights'



General Lifts Ltd started in Gibraltar In June 2000 with the incorporation of General Lifts XX1 (Gibraltar) Ltd. Its mission; to set up lift installation, design and maintenance services that would guarantee quick responses to emergencies; reduce down times and create local work opportunities. We are in partnership with General Elevadores XXI, an International company which supplies, installs and maintains lift equipment in Dusseldorf, Germany under the name of Aufsuge GE XX1 GmbH. It has recently taken an interest in Chile andis set to expand its activities to China and Brazil. GEXXI are also operating in Spain .

With a combined portfolio of over 4000 lift installations in Spain alone, the expertise on offer is market leading and at the edge of technology. We bring to Gibraltar an unparalleled multi brand maintenance opportunity.

As our client, you can feel confident your new lift installation will be project managed every step of the way - from the design stage to final commissioning. We take the time to do the job right, conducting site visits to ensure standards and project requirements are met.

We give free friendly advice to produce for you get exactly what you need, including staged and programmed renovation projects.


Communication is key – excellence though innovation.

General Lifts Ltd conducts frequent service audits and will engage directly with clients to ensure services are maintained to the highest standards; with us you will always feel engaged, cared for.

We combine the best of British Standard practices and European legislation, ensuring that the customers are safe guarded fully by the application of the best systems and technologies available. We specialize in providing the best value for money service. Our Management Control and Service Module (MCSM) is designed by our engineers to meet our obligations and assist our clients with data reports essential to ensure proper financial planning. It has been developed to meet the specific Gibraltar market demands and challenges with built in flexibility to adapt to our client's specific needs.


We aim to achieve maximum safety and lift reliability; minimizing costs and inconveniences to clients.

Our mission is to accomplish this by effective preventative lift maintenance procedures tailored to clients needs and circumstances combined with the unique powerful and innovative solutions created by our in house continuous research policies.